Why tanishq jewelery is so expensive?

Sibyl Bartoletti asked a question: Why tanishq jewelery is so expensive?
Asked By: Sibyl Bartoletti
Date created: Sat, May 22, 2021 7:40 PM

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Those who are looking for an answer to the question «Why tanishq jewelery is so expensive?» often ask the following questions:

👉 Why is tanishq gold so expensive?

The business model of Tanishq is predominantly around 'making charge' levied over cost of gold… Similarly, when customers exchange their old gold ornaments, they could pay as per 20 karat even though gold is of 22 karat purity. 3. Further, they deduct 8-10% from the value of exchanged gold.

👉 Is expensive jewelery worth buying?

Jewelry, in terms of value alone, needs to be viewed in terms of ‘forever’. Expensive jewelry needs to be understood clearly for what it brings to you, and for the investment it is for the long term. Price tags display value in terms of quality of metal and jewel, as well as craftsmanship.

Question from categories: earring tiffany jewelry platinum diamond diamond ring

👉 Why are fine jewelery stores expensive?

Jewelry stores are full of expensive items — obviously! Rings, necklaces, earrings, watches, all made of precious materials. Many of them are Veblen goods, a class of goods for which demand actually increases as the price does. So jewelry store profit margins must be pretty healthy, right?

8 other answers

Tanishq Jewellery is one of the most costliest in the market. Yes it is definitely branding that is the reason for that. Did you know? Tanishq charges four times the cost of its diamonds. Did you know? Making charges for gold and diamonds are twic...

Western brands do not replicate designs, so each design itself unique, so it has highest design cost, which may be 2x of metal price itself. Tanishq is a highly reliable brand & has established quality marking , unlike private jewellers who are biggest cheats & fraudsters (in India) for they sell hallmarked (overrated) jewellery with lesser purity levels !!

rajesh gopal, regional manager with tanishq, the jewellery retail chain of the tata group, says that the message sent across to the customer is that “you are paying more for pure gold “. the hidden fact, however, is that they pay more for gold which is not branded hallmark and could be impure. Oct 7, 2001 Why Tanishq Jewelery Is So Expensive?

Since Tanishq is a corporate company, the standard of jewelry and service are par excellence. My friends refrain from Tanishq because it is deemed expensive. They tease me, Tanishq is for NRIs like me. In all honestly, my gold shopping is always in Doha. In Chennai it is GRT. But of late I am liking Tanishq.

By then it was positioned as an ego satisfier. The reason for failure of Tanishq in the initial phase was that the company followed a selling concept. They made the product first and then tried to sell it. The consumer preference was not considered while designing the 18 karat jewelry.

Quality is not most jewellers' hallmark | Mumbai News - Times of India. Quality is not most jewellers' hallmark.

Diamond and gold jewelry hold their value for as long as they have to. Diamond jewelry can be liquidated and redesigned to form a better and more expensive piece, while gold can be turned into expensive gold bars. Jewelry items with higher gold content and diamond purity always have a high value, no matter the fluctuations in the market.

About the rate of buying gold, all these shops follows the standard rates decided by the government and market. You may find a slight variation in the making charges among these shops for which you may call them to inquire. Gold rates are not fixed and changes on daily basis so better you may inquire about it before going to any shop.

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